论文标题
付费众包平台上的创造力
Creativity on Paid Crowdsourcing Platforms
论文作者
论文摘要
通用众包平台越来越多地用于创意工作。平台的创造性工作潜力已清楚地确定，但是工人对此类工作的观点尚未得到广泛的记录。在本文中，我们揭示了工人对付费众包平台上创意工作的看法。通过对在两个不同的众包平台上发起的问卷进行的定量和定性分析，我们的结果揭示了平台上的工人在偏好和创意工作的先前经验方面之间存在明显的差异。我们通过在众包平台上的创意工作来确定常见的陷阱，为创意工作的请求者提供建议，并在更广泛的面向创造力的研究范围内讨论我们发现的含义。据我们所知，我们对付费众包平台上的创意工作进行了首次广泛的以工人为导向的研究。
General-purpose crowdsourcing platforms are increasingly being harnessed for creative work. The platforms' potential for creative work is clearly identified, but the workers' perspectives on such work have not been extensively documented. In this paper, we uncover what the workers have to say about creative work on paid crowdsourcing platforms. Through a quantitative and qualitative analysis of a questionnaire launched on two different crowdsourcing platforms, our results revealed clear differences between the workers on the platforms in both preferences and prior experience with creative work. We identify common pitfalls with creative work on crowdsourcing platforms, provide recommendations for requesters of creative work, and discuss the meaning of our findings within the broader scope of creativity-oriented research. To the best of our knowledge, we contribute the first extensive worker-oriented study of creative work on paid crowdsourcing platforms.
